Creative Direction
I develop the overarching creative vision for projects, aligning all elements with your brand strategy and business goals. I inspire and guide creative teams to produce work that's both innovative and effective.
How is this different than Art Direction?
Here are some situations in which you might hire a Creative Director:
When you need to develop the overall brand strategy across multiple campaigns
If you need someone to lead a team working on different aspects of a product launch
To ensure multiple marketing channels maintain the same message
To establish the concept and approach for an entire advertising campaign
When you need help coordinating different creative departments (design, copy, video) to work towards the same vision
